WHOLE WORLD Water
WHOLE WORLD Water is a campaign designed to unite the hospitality and tourism sector in the interest of devising of revolutionary way of thinking and a new way to do business, designed to balance environmental and societal issues.
It takes an estimated 450-1000 years for a plastic bottle to fully break down in a landfill site.
WHOLE WORLD Water launched in early 2013 to encourage the hospitality industry to come together to help solve one of the most pressing issues the world faces – access to clean and safe water for all and to seriously think about the amount of waste that is produced in the sale of bottled water.
The organisation is looking to create a new way to do business designed to unite an industry, create scaleable impact and balance environmental, social and economic progress, without sacrificing quality or the bottom line.
As a WHOLE WORLD Water member, Uniworld continues to filter its own water, reduce plastic waste and put a greater emphasis on educating travellers on the importance of the initiative and the gravity of the global water issue.
Uniworld will donate $1 on behalf of each guest to the WHOLE WORLD Water Fund.
Members of WHOLE WORLD Water will also engage in their social media community. Since its launch on World Water Day, WHOLE WORLD Water has garnered over 700 million impressions reaching millions around the world, becoming thought leaders for innovative solutions to fund clean & safe water initiatives. But more importantly, collectively WHOLE WORLD Water, its members, founders and advisors, are helping to create genuine conversations about an issue that people around the world care about.